Social Media For Business – 5 Types of Follower You Need

Vocus have produced a graphic showing what they class as the “5 types of social followers your business needs”

The 5 classes of follower are:

1. The early adopter
2. The social sharer
3. The born follower
4. The popular powerhouse
5. The basement dwelling hater

Not only do they provide 5 simple classifications but they also provide a rationale and some hard numbers to back it up.

What’s also interesting is that they recognise the importance of critics

Here’s the full graphic (click to enlarge)

Via