Akamai Visualise Internet Traffic

Akamai carries up to 30% of the web’s traffic so when they start talking about data they’re not only dealing in big numbers, but also significant percentages of the internet’s users.

They’ve made public a lot of their data and they’ve done so in a pretty visual and engaging fashion.

For example, here’s broadband penetration and speed in Europe:

Broadband penetration in Europe

Or how about social media usage?

Here’s the current usage pattern, which is below average, probably because a lot of the world is still asleep:

Social media usage worldwide

So when we zoom into Europe we see it’s actually pretty active:

Social media usage in Europe

You can find this and a lot of other graphs over on the Akamai site. Geektastic!