How to Save a Choking Baby – in 40 Seconds [Video]

Here’s some information which, naturally, we all hope we’ll never need to use. But if the moment did arise, ignorance would be no comfort.

It’s a great example of how to communicate an important message in a memorable way. Please take 40 seconds to watch it.



Credit is due to St John’s Ambulance in the UK for this important and effective online campaign.

Parents told us that over 40% of them have witnessed their own baby choke. And when we quizzed them on the first aid, we found that over four-fifths don’t know what to do in this situation. Starring the voices of David Walliams, David Mitchell, Johnny Vegas and Sir John Hurt, this heart-warming video shows how easy it is to save a choking baby’s life. Please share it far and wide, so that as many people as possible know some first aid.

If you want more social media help for first aid, check out the St John’s Ambulance YouTube page, Facebook and Twitter. There’s a hashtag: #TheChokeables.

Watching this video could save a life. If you do nothing else, spread the word!

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