Air New Zealand’s Hobbit-Themed Safety Video Holds Passengers’ Attention [Video]

Airline safety briefings can be dull, especially for frequent flyers who have heard it all before. But Air New Zealand would like you to pay attention, and being “The Official Airline of Middle-Earth”, they’ve enlisted the help of director Peter Jackson and some of the stars of The Hobbit and Lord of the Rings films to make it more interesting.

[youtube]http://youtu.be/qOw44VFNk8Y[/youtube]

HT: Marc Creighton.

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