Archive | social media

#Nikeletter

#Nikeletter Campaign

A 16 year old in the US who has cerebral palsy may have inadvertently sparked a massive social media campaign targetting Nike. The letter Matthew Walzer posted on his blog a couple of days ago was picked up by NiceKicks, who have not only blogged about it and encouraged other people to share the letter, […]

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Facebook To Monetise Mobile

One of the issues that Facebook has been grappling with is two fold. On the one hand their mobile traffic has been growing, in line with many popular sites. But while the traffic on mobile devices and overall mobile usage might be on the increase the social network has been having issues turning that usage […]

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Facebook announces fake users

So what’s in the numbers. We’re constantly hearing about people buying fake followers on most of the social networks, you can head on over to the likes of http://fiverr.com/ and for you guessed it a fiver you’ll end up with someone getting you a load of new followers. Of course if you don’t know any […]

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Google+ API Opens Up

One of the issues for business users of Google’s social network, Google+, was the lack of support for 3rd party software tools and services to help business (and users) manage their updates. Within the last couple of days Google has announced that their API for Google+ is being opened up: More third party tools to […]

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UK Advertising Watchdog Bans Twitter Ad Campaign

The UK’s advertising watchdog, the Advertising Standards Authority (ASA), has banned a twitter campaign from Nike. The complaint centred around tweets from footballers Wayne Rooney and Jack Wilshere. The ASA understood that, as part of their sponsorship deal with Nike, the footballers were required to take part in marketing activities and that both were asked […]

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