If you are trying to advertise your site or service via affiliate marketing in Ireland you essentially have two options:
- Run your own affiliate program inhouse
- Tap into a 3rd party network such as TradeDoubler or Affiliate Window
While TradeDoubler did have an Irish office they shut it down towards the end of last year, but promised to manage their Irish advertisers and publishers from their UK offices.
While this situation is far from ideal for Irish based publishers and advertisers it could be seen as a reflection in the market.
So it was interesting to see a new entrant into the Irish market announcing their launch last week.
Simpl Performance announced themselves last week with a couple of advertisers onboard and more to come.
It’ll be interesting to which advertisers they’ll be able to get onboard, but having options dedicated to the Irish market is a positive thing.
Leave a Reply