Grand Place - Brussels (Photo credit: blacknight)
I love innovative and fun marketing, so this video from a Belgian TV station really caught my eye.
To give it a bit of context here’s their description of the video:
To launch the high quality TV channel TNT in Belgium we placed a big red push button on an average Flemish square of an average Flemish town. A sign with the text “Push to add drama” invited people to use the button. And then we waited..
Enjoy!
[youtube]http://youtu.be/316AzLYfAzw[/youtube]
How this video has less than 1500 views at time of writing is a mystery to me!
Related articles
- Push to add drama (duckduckgrayduck.com)
- Push The Button To Add Drama. (techfleece.com)
- PUSH TO ADD DRAMA: A Dramatic Surprise on a Quiet Square (VIDEO) (blippitt.com)
Why are the signs and banners in English?