Video thumbnail for youtube video Unskippable pre-roll

“Unskippable” YouTube Ad Shows How to Use 5 Seconds to Make an Impression

‘Pre-roll’ ads on YouTube are annoying. What makes them especially annoying is how ineffective and stupid most of them are.

A company called Nail Communications says it’s time to tailor the message to the medium, and they show us how with this “unskippable” YouTube ad.


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