You may not know it, but your online advertising may end up next to some rather objectionable content. Google has recently became engaged in a skirmish that resulted in a boycott by some major advertisers as advertising appearing on its YouTube channels appeared alongside some rather objectionable content such as neo-Nazi speeches and extremist videos. […]
The Irish Internet Association‘s annual Net Visionary awards are now accepting nominations. This year’s categories are: Best Website – joyous to look at and splendid to use Best Web Development Agency Best Cloud Services for SMEs Best Mobile Application – indispensable to its users Best International Scaling Irish Business Best Start-Up – the one to […]
Here’s part 2 of our chat with Pat Divilly at OMiG (Online Marketing in Galway) December meeting. He’s built a successful business on social media and content marketing, so we asked him about his approach to content. [youtube]http://youtu.be/x24YWd0j2f8[/youtube] Part 1 of the conversation is here. Blacknight is sponsoring OMiG’s first Galway Digital Summit tonight at the Ardilaun Hotel. […]
Over 300 digital marketing professionals will converge on Croke Park next Thursday for the 3XE Digital Mobile Marketing Conference. The event is designed to help marketers and business owners to learn and take advantage of the explosive growth in digital marketing and mobile marketing. Smartphone penetration in Ireland alone is at 61%, which is a 50% increase over 2013. 86% […]
OMiG, Online Marketing in Galway’s first Digital Summit has been completely sold out, organiser Maricka Burke-Keogh has confirmed. Sponsored by Blacknight, the event will be held in the Ardilaun Hotel on Thursday next, 29 January. The list of speakers includes Hugh Linehan of the Irish Times; Lucy Campbell, Marketing Director of RTÉ Television and RTÉ Digital; Aidan […]
Google is essentially an advertising company. Advertising revenue drives most of the company’s activities, but its policies around advertisers has led to them getting into “hot water” in the past. Why? Because “bad actors” try to abuse Google Adwords to promote counterfeit goods, scams and a range of other illegal or misleading activities. As part […]
