Connor Keppel is head of marketing at Phorest, and our guest on today’s podcast. Click on the player above to listen to the show, or download it here: 26:25; 15MB; MP3. Phorest makes CRM software for hair salons, scheduling appointments and providing “little bits of automated magic”, like mailing customers afterwards inviting them to rate the […]
The eBook Report on Congregation 2014, the annual un-conference on social media held in Cong, Co Mayo, has just been published. Event organiser Eoin Kennedy is our guest on today’s podcast. Click on the player above to listen to the show, or download it here: 11:49; 11MB; MP3. Eoin has issued a call today for expressions of interest in Congregation […]
Here’s part 2 of our chat with Pat Divilly at OMiG (Online Marketing in Galway) December meeting. He’s built a successful business on social media and content marketing, so we asked him about his approach to content. [youtube]http://youtu.be/x24YWd0j2f8[/youtube] Part 1 of the conversation is here. Blacknight is sponsoring OMiG’s first Galway Digital Summit tonight at the Ardilaun Hotel. […]
Over 300 digital marketing professionals will converge on Croke Park next Thursday for the 3XE Digital Mobile Marketing Conference. The event is designed to help marketers and business owners to learn and take advantage of the explosive growth in digital marketing and mobile marketing. Smartphone penetration in Ireland alone is at 61%, which is a 50% increase over 2013. 86% […]
It was early in the morning at the Digital Media and Marketing Summit – and a lot of people hadn’t got their coffee yet. So when Paul O’Mahony and Jonathan Amm from Change Agents took to the stage, some of the audience were taken aback by their blunt message: stop making content! When I caught up with them later, we’d all […]
Content marketing isn’t new, but it’s become a lot more popular in the last couple of years. So what on earth is it? How do people do it? Why do they do it? Is it better than other types of marketing? This graphic explains a lot of this and more: Do you do content marketing? […]
